CUC opens online music store

Published on .

CUC International launched an online music store called Musicspot. The company also operates a site called Book Stacks. The site will sell over 155,000 CDs and cassettes, many discounted 20% rate. About 10% of those titles are featured in reviews.Fox, Dr Pepper team on promoFox Broadcasting Co. and Dr Pepper Co. are developing a $10 million to $15 million joint TV, Web and radio promotion called "Play and Party with Party of Five," themed around the show's March 5 and April 2 season finale shows. More than 110 million packages of Dr Pepper will feature game pieces for the promotion, over 200 trips to Hollywood will be awarded, and both Dr Pepper's Web site and the Fox World site will tie into the contest.

Fox will also run a 752-store promotion with women's store Express to promote an all-expense paid trip to Hollywood to attend a Party of Five special event via in-store displays through March 5.

Copyright February 1997, Crain Communications Inc.

In this article:
Most Popular