Cybergold, an Internet incentives and payment technology company, launched an affiliate program with a network of more than 180,000 Web sites, providing consumers with an opportunity to earn cash anywhere on the Internet. In collaboration with Commission Junction, a Web-based sales distribution network, select Cybergold promotions now will be available to all sites on the network. Unlike traditional banner ads, these banners will have the same Cybergold cash-incentive offers that consumers find at the Cybergold Web site. The company is marketing the feature to advertisers as a "virtual sales force" that will help drive traffic to Web sites.
Copyright May 2000, Crain Communications Inc.