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Published on .

(June 4, 2001) -- Omnicom Group's DDB Worldwide is laying off 23 staff members, or 3.5% of its Chicago workforce, citing recent account losses, spending cuts by all clients and the weakening of the economy. The cuts are being made across all departments, said a spokeswoman, who declined to provide further details.

Last month, the agency lost the $90 million General Mills account after 39 years, while the $50 million Eveready Battery Co. account went to Omnicom sibling TBWA/Chiat/Day, Playa del Rey, Calif., after a shootout for the consolidated business.

In a separate action, DDB Worldwide, New York, also cut staff today from its 450 employees. "Staff cuts are under 10%," said a DDB spokeswoman, citing a softening economy. -- Kate MacArthur and Laura Petrecca

Copyright June 2001, Crain Communications Inc.

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