Needham Worldwide, New York, said it purchased a majority stake in Gibert Publicidad, Mexico City, and is merging that agency with the DDB Needham office in Mexico City to create Gilbert DDB. The move was expected. Enrique Gibert will be president-CEO of the combined entity. The merged agency's clients will include Volkswagen, Clorox, Compaq Computer Corp. and Johnson & Johnson.
Copyright September 1998, Crain Communications Inc.