'Hate doing this'
DDB President Dave Park declined to comment on the cause of the protest, saying only: "We hate doing this, but it's something we had to do."
The five-year account is worth $125 million.
A protest is nothing new to this topsy-turvy assignment. FCB won the account after an earlier review decision was protested by the account's
Media costs issue
DDB's protest is believed to involve media costs as bid by FCB sibling Initiative Media.
Details on the protest have not been made public, and Mr. Park would not discuss issues involved.