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Delaney Lund scoops $16 million, pan-European account for FT Market Watch

Published on .

LONDON--FT Market Watch, a joint venture between The Financial Times and Market Watch.com, has awarded Delaney Lund Knox Warren & Partners, London, its estimated $16 million, pan-European business.

The appointment follows a five-way pitch including WCRS, Bartle Bogle Hegarty, M&C Saatchi and Leagas Delaney.

Delaney Lund's brief is to promote the Internet service, whichprovides financial news to private investors, initially in the U.K. and later in major European markets.

Delaney Lund's sister agency, Bozell, will handle media.

Copyright May 2000, Crain Communications Inc.

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