Mike Lafavore, founding editor of Men's Health, will be the title's general manager; Harold Evans, former president and publisher of Random House and formerly a top exec at Mort Zuckerman'sDaily News, will be its consulting editor. The publication's editor is William B. Falk, a longtime New York-area newspaper man, and Perry W. Gaa, who most recently headed ad sales at Britannica.com, will be the launch publisher.
Initial distribution will be 150,000, and a year's subscription will be $75. Earlier this week, Dennis announced the launch of the music title Blender.
Copyright January 2001, Crain Communications Inc.