New York design consultancy Desgrippes Gob has changed its name to d/g and launched a Web site at www.dga.com. The company's previous name came from its founding members, d/g said. The new name is designed to be easier to remember and more modern to reflect its increasing Internet business. The company's clients include Coca-Cola Co., IBM Corp. and Reebok.
Copyright April 2000, Crain Communications Inc.
