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DirecTV nears $150 mil decision

Published on .

Digital satellite TV broadcaster DirecTV is nearing a final decision in its estimated $150 million review. The decision could come this week and finalists include: GMO/Hill, Holliday, San Francisco; D'Arcy Masius Benton & Bowles, Los Angeles; and Deutsch, Marina del Rey. BBDO West, San Francisco, exited the review. Select Resources International, West Hollywood, is the review consultant.

Copyright July 2000, Crain Communications Inc.

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