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Discover sets 'Babe' promo

Published on .

Discover Card, Riverwoods, Ill., and Universal Pictures are launching a promotion Sept. 1 tied to the release of Universal's feature film "Babe: Pig in the City." The promotion includes a sweepstakes with trips to Universal Studios Hollywood or Florida and a retail tie-in with FAO Schwarz. Morgan Stanley Dean Witter & Co., New York, markets Discover Card.

Copyright August 1998, Crain Communications Inc.

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