×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

DISHES AND DANCE

Published on .

Italian appliance marketer Merloni introduces the new Ariston brand Aristella dishwasher with a TV spot from Leo Burnett, Milan. The commercial features prominent dancer Daniel Ezralow of the Momix dance troupe. The campaign aims to highlight the machine's strength and gentleness.
In this article:
Most Popular