×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Domino's seeks CBS NFL deal

Published on .

Domino's Pizza is in talks with CBS to sponsor that network's halftime show when it begins broadcasting National Football League games next season. Domino's, Ann Arbor, Mich., sponsored NBC's "NFL Halftime Report" during the just-ended season. Domino's is already the exclusive pizza chain sponsor in CBS' broadcasts of the Winter Olympic Games next month.

Copyright January 1998, Crain Communications Inc.

In this article:
Most Popular