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Doner in lead for FTD's $16 mil account

Published on .

million account for Florists' Transworld Delivery Association, with a winner expected to be chosen early this week, according to insiders. Grey Advertising, New York, resigned the account last week. J. Walter Thompson USA, Detroit, and Meldrum & Fewsmith, Cleveland, were among an estimated 10 other shops FTD has been meeting with.

Copyright June 1997, Crain Communications Inc.

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