DoubleClick, RealNetworks join ad sales outside U.S.

Published on .

Most Popular
LONDON--Global Internet advertising solutions company DoubleClick and RealNetworks, an international provider of Internet advertising sales, have announced a joint global ad sales partnership.

Under the agreement, DoubleClick will sell advertising, sponsorships and e-commerce solutions across the network in 16 countries outside the U.S., where RealNetworks uses DART, DoubleClick's proprietary ad targeting and reporting technology.

Copyright June 2000, Crain Communications Inc.

In this article: