Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

DoubleClick, RealNetworks join ad sales outside U.S.

Published on .

LONDON--Global Internet advertising solutions company DoubleClick and RealNetworks, an international provider of Internet advertising sales, have announced a joint global ad sales partnership.

Under the agreement, DoubleClick will sell advertising, sponsorships and e-commerce solutions across the Real.com network in 16 countries outside the U.S., where RealNetworks uses DART, DoubleClick's proprietary ad targeting and reporting technology.

Copyright June 2000, Crain Communications Inc.

Most Popular
In this article: