DOUBLECLICK REWRITES PRIVACY POLICY

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(June 1, 2001) -- DoubleClick, which raised the ire of privacy advocates last year, has posted a new privacy policy on its Web site and invited the privacy community, policymakers and consumers to review it. The company said it had rewritten its 10-point policy to be more consumer-friendly. The policy covers DoubleClick's dealings with both consumers and customers. -- Catharine P. Taylor

Copyright June 2001, Crain Communications Inc.

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