Duly Noted

Published on .

The Great Blackout of 2003, which left New York without power for more than 24 hours, proved to be little more than a blip for New York's commercials production industry. Factors mitigating the disruption included its timing - August is the most popular vacation month in the industry - and the fact that it came late in the week. "Friday in the summer is often an off day or a half day anyway, and since it happened late on Thursday, it was a minor inconvenience," says David Perry, head of production at Saatchi & Saatchi/New York. Perry notes that the one job he had going on in the area - an outdoor shoot in New Jersey, fueled by its own generator - may have been one of the few things that went on despite the blackout. "We probably could have sold the generator for a lot of money that day," he observes. ... First we find out the recession has been over for a year and a half, and now it turns out that morale in the ad industry is through the roof? Or up, at least. According to a survey conducted by The Creative Group - a New Jersey-based staffing firm - 42 percent of advertising and marketing executives say morale at their companies is higher than it was a year ago, while just 28 percent report a decline in morale. In a similar survey conducted last year, 35 percent of executives reported increased morale, while 38 percent reported declines. ... On Sept. 13 in L.A., the Academy of Television Arts & Sciences will announce the Emmy winners in the Creative Arts categories, including Outstanding Commercial. This year's nominees include Visa's "Sheens," a commercial from BBDO/New York and Hungry Man director Allen Coulter; Pepsi Twist's "Osbournes," another star-studded collaboration between BBDO/New York and Hungry Man, this time with Bryan Buckley behind the camera; Nike's "Angry Chicken," the Gold Lion winner from Wieden + Kennedy and Traktor; Volkswagen's "Squares" from Arnold Worldwide and Anonymous Content director Malcolm Venville; and PBS' "Fish," the story of a goldfish who finds freedom, from Fallon/Minneapolis and Y Tu Mama Tambien director Alfonso Cuaron, via Independent Media.
In this article:
Most Popular