Former Area 51 Films managing director Mark Thomas, features producer Ralph Winter (X-Men, X2) and documentary and TV director Philip Cooke have announced the launch of commercials production company Thomas Winter Cooke in Santa Monica. In addition to Cooke, TWC's launch roster includes James Rouse, director of a recent U.K. viral campaign for Trojan condoms; Greg Kiefer of Salt Lake City's Cosmic Pictures; and Jeff France, formerly of Harmony Pictures and Coppos Films. ... Berwyn Editorial, which has provided editing and post services exclusively to Euro RSCG MVBMS Partners since 1991, has spun off a satellite boutique in Manhattan's SoHo neighborhood. Dubbed Outside Editorial, the shop will make Berwyn's talent available for outside projects. The Outside Editorial outpost-located in a penthouse at the corner of Mercer and Broome-will be led by exec producer Amanda Slamin, formerly of Lost Planet.