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EL TORITO RESTAURANTS IN TALKS WITH PERCEIVE

Published on .

(July 2, 2001) -- Acapulco-El Torito Restaurants, a chain of 140 restaurants, is in contract negotiations with Perceive, Long Beach, Calif., for its anticipated $2 million to $3 million advertising account, which was previously at Imperic, Irvine, Calif. Other participants in the review included Campbell-Ewald Advertising, Los Angeles. Select Resources International, West Hollywood, Calif., is the consultant. -- Alice Z. Cuneo

Copyright July 2001, Crain Communications Inc.

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