Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Engage Technologies rolls out AudienceNet

Published on .

Engage Technologies today launches AudienceNet, a way for advertisers to buy media on Web sites based on customer profiles developed by Engage Knowledge, the central database for CMGI-controlled Engage. Web publishers participating in the AudienceNet network, including Adsmart and AdForce, can sell media by identifying profiles of customers visiting certain areas.

Copyright October 1999, Crain Communications Inc.

Most Popular
In this article: