Aegis Group's Carat handles media.
McConnaughy Tatham won the account in December 1998 after a review that included the resignation of incumbent True North Communications' FCB Chicago. Before that WPP Group's J. Walter Thompson resigned the account in June 1997, citing a potential conflict with its Ford Motor Co. client. In July 1995, Midas ended its 25-year relationship with Wells Rich Greene BDDP. -- Kate MacArthur
Copyright June 2001, Crain Communications Inc.