EURO RSCG MCCONNAUGHY RESIGNS MIDAS ACCOUNT

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(June 4, 2001) -- Havas Advertising's Euro RSCG McConnaughy Tatham this morning resigned the Midas account, according to an agency executive who requested anonymity.

Aegis Group's Carat handles media.

McConnaughy Tatham won the account in December 1998 after a review that included the resignation of incumbent True North Communications' FCB Chicago. Before that WPP Group's J. Walter Thompson resigned the account in June 1997, citing a potential conflict with its Ford Motor Co. client. In July 1995, Midas ended its 25-year relationship with Wells Rich Greene BDDP. -- Kate MacArthur

Copyright June 2001, Crain Communications Inc.

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