EVENTS & PROMOTIONS;SPONSORQUEST;COLLEGE FEST TO SPEND WEEKENDS ON CAMPUS

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College Fest Way More Weekend is scoping out sponsors for its annual national event including a variety of activities for college students in Boston, Philadelphia, Washington and Chicago. Included: on-site presence and product marketing and sampling plus pre-event integrated promotions. Cost: $20,000 to $80,000. On board: AT&T Corp., MasterCard International, Tower Records and IBM Corp. Commonwealth Promotion, Boston, coordinates. Contact: (617) 859-5767.

AMA Supercross Challenge 1997 is warming up sponsors for its 14 extreme motorcycle racing events at stadiums nationwide starting this winter. The dirt track races and stunts attract more than 40,000 to each event with cable coverage, sanctioned by the American Motorcyclist Association. Cost: $20,000 to $1 million. On board: Parts Unlimited. Pace Motorsports, Lombard, Ill., coordinates. Contact: (708) 963-4810.

World Music Concert Series is tuning up sponsors for its twice-weekly performances in Manhattan's World Financial Center Winter Garden in April 1997. Included: in-event presence and product promotion. Cost: $25,000 and up. International Music Factory, New York, coordinates. Contact: (212) 691-0045.

New York Sports Scene, Central Islip, N.Y., is scouting sponsors for the magazine's first Sports Scene Awards event, Sept. 5 in Manhattan. Top professional athletes from baseball, basketball, football and hockey will be honored. More than 1,500 are expected to attend, with media coverage. Cost: $3,000 to $250,000. On board: Coca-Cola Co., Coors Brewing Co. and Domecq Importers. Contact: (516) 435-8890.

Robot Wars, the entertainment and sporting event using radio controlled robots in combat, is looking for sponsors for its third annual event slated for Aug. 16 to 18 in San Francisco. Included: on-site presence and media coverage. Cost: $1,000 to $200,000 (title). Sm:)le Communications, New York, coordinates. Contact: (212) 529-2600, ext. 47.

Presentation of Dressage at Devon (pa.) Horse Show Grounds is rounding up sponsors for the 22nd annual international show, Sept. 24 to 29. Cost: $500 to $50,000. Thorncroft Therapeutic Horseback Riding, Malvern, Pa., coordinates. Contact: (610) 644-1963.M

Kate Fitzgerald coordinates Events & Promotions. Reach us by fax at (312) 649-5331 or e-mail address K8FITZ@aol.com.

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