Brach's Kid's Holiday Parade is lining up sponsors for its Nov. 30 Chicago event, to be televised on cable and reach 500,000 on-site spectators. Included: product promotion and sampling. Cost: $4,000 to $75,000. Past sponsors included Target Stores, Discover Card and Home Depot. Production Contractors coordinates. Contact: (312) 935-8747.
Monterey Bay Blues Festival seeks sponsors for the 11th annual event in Monterey, Calif., slated for June 22 and 23, and targeting African-Americans. Sponsorship includes on-site marketing. On board: AT&T Corp., United Airlines and Skyy vodka. Cost: $10,000 to $50,000. The 479 Group, San Francisco, coordinates. Contact: (415) 550-8946.
Snowboard Expo is gathering sponsors for its first consumer expo this October visiting Boulder, Colo.; Los Angeles; and San Francisco. Backed by most major snowboard and skateboard manufacturers, the event is expected to attract 30,000. On board: Vans, Joyride and EVOL. Cost: $5,000 to $50,000. Fresh Tracks, Laguna Beach, Calif., coordinates. Contact: (714) 376-6942.
Newport International Polo Series is looking for sponsors to pony up for the fourth annual games in Rhode Island, with 15 events scheduled between June and September. Included: on-site and in-event presence. Cost: $500 to $10,000. Weston Management, Framingham, Mass., coordinates. Contact: (508) 620-1847.
Kate Fitzgerald coordinates Events & Promotions. Reach us by fax at (312) 649-5331 or e-mail address K8FITZ@aol.com.