Excite and Rogers Communications, Toronto, announced a joint venture between Excite and Rogers Media. The 50-50 joint venture is valued at $30 million Canadian, and will be managed by a management committee with equal representation from each company. Excite Canada will provide localized services backed by the marketing and Canadian content resources provided by Rogers. Excite now has six joint ventures around the world and will have launched localized services for 11 countries when Excite Canada goes live later this year.
Copyright May 1999, Crain Communications Inc.