The Excite Precision Search also tries to streamline the user interface, directing users to tabs where they can find results in a particular category. such as news articles, photos, audio/video files and Web directory."What we've done now is to relegate content to separate indexes--rather than trying to put everything on the [same] page, in a Swiss Army knife-type approach,'' said Abbot Chambers, senior director of search and directory products for Excite@Home. Mr. Chambers said it's also trying to appeal to advertisers by making pages less cluttered. "The stripped-down and clean interface we think will help call more attention to the ads.''
Copyright June 2000, Crain Communications Inc.