Excite on Thursday launches a promotion called "Excite Explorer" that leads users throughout the Web to correctly answer brain teasers. Each week participants who correctly solve the teasers will enter a drawing for prizes including Swiss Army brand watches; Fuji Tahoe mountain bikes; Sony camborders; a shopping spree at L.L. Bean; and a grand prize of a 1996 Ford Explorer. Online entrants will complete a survey to provide demographic information for advertisers on the engine.
Copyright August 1996, Crain Communications Inc.