Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Excite takes brand to Europe

Published on .

Excite on Friday launched local search products in the U.K., France, Germany and Sweden. The French, German and Swedish versions will be offered in the native languages of those nations. The search engine will also begin selling advertising specifically targeted to users in each of those coutnries. Lycos, Yahoo! and Infoseek each have their own brand extensions throughout Europe as well.

Copyright May 1997, Crain Communications Inc.

Most Popular
In this article: