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ExxonMobil to decide $100 mil media review

Published on .

ExxonMobil Corp's $100 million media review will be decided early the week of Nov. 20, according to a company spokesman. Agencies in the mix include Aegis Group's Carat, Omnicom Group's OMD, Bcom3 Group's Starcom MediaVest, Interpublic Group of Cos.' Universal McCann and Zenith Media. The review will consolidate global media buying for a number of products within the Fuels Marketing Co. and Lubes Marketing Co. divisions.

Copyright November 2000, Crain Communications Inc.

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