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Apple Computer reportedly will close the eWorld online service April 1, signaling more consolidation in the online market.

AutoNation USA, Fort Lauderdale, Fla., to Hill, Holliday, Connors, Cosmopulos, Boston, for the new ad account for its used-car megastores.

Gary Moss to president of TPP Communications, New York, a division of TPP, from VP-global advertising at Campbell Soup Co.

Sprint Spectrum, Kansas City, Mo., has narrowed the finalists for its $30 million review to J. Walter Thompson USA, Hal Riney & Partners and Goldberg Moser O'Neill, all San Francisco; and Hill, Holliday, Connors, Cosmopulos, Boston.

Charles Segars will oversee development and production of TV programming for DreamWorks SKG, Universal City, Calif., from VP for prime-time specials and event programming, CBS Entertainment.

U S West has agreed to purchase Continental Cablevision, the nation's third-largest cable operator, for $10.8 billion in the third-largest media merger in U.S. history.

Ed Kjaer to director of marketing for Edison International's electric vehicle division, Los Angeles, from manager of corporate marketing, Mazda Motor of America, Irvine, Calif.

U.S. Air Force Recruiting Office, San Antonio, put its annual $16 million account into review as it neared the close of its five-year contract with Bozell, Jacobs, Kenyon & Eckhardt, handled by BJK&E Specialized Advertising, Dallas, which will be in the review.

Stroh Brewery Co. said it doesn't plan to eliminate any brands with its purchase of G. Heileman Brewing Co. W.B. Doner & Co., Baltimore, handles most Heileman brands. Stroh's shops are Hal Riney & Partners, San Francisco; Fallon McElligott, Minneapolis; Wyse Advertising, Cleveland; and Burrell Communications Group, Chicago.

Colgate-Palmolive Co. has moved closer to final approval from the Food & Drug Administration for Total triclosan toothpaste after an advisory committee meeting last week that left only some labeling issues to be resolved.

Copyright January 1996 Crain Communications Inc.

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