CKS Group closed Nov. 14 at $12.56, down slightly from its Nov. 10 meltdown, when it crashed 63% to $13.38 from $36.25. The ad and new-media agency's stock tumbled after saying it would earn just 6 cents to 10 cents a share in its fourth fiscal quarter, vs. analysts' projections of 24 cents.
Merck & Co.'s new anti-hair loss pill, Propecia, is expected to receive more than $20 million in direct-to-consumer media support via Y&R Advertising, New York, and is likely to receive full Food & Drug Adminstration approval by early 1998, following an initial OK last week.
Marian Salzman to director of Brand Futures Group, a new New York research group at Young & Rubicam, from head of the Department of the Future at TBWA International.
Agfa-Gevaert Group to Mullen, Wenham, Mass., from Anderson & Lembke, New York, for its $12 million to $14 million account.
Michael Powell, a new Federal Communications Commission member, said he opposes a separate FCC inquiry into liquor ad issues.
General Motors Corp.'s Cadillac Catera animated duck mascot plays a reduced role in the sedan's estimated $30 million 1998 model campaign. Ads from D'Arcy Masius Benton & Bowles, Troy, Mich., break today on national TV.
Martin Quinn to director of advertising for all brands in Europe for Coca-Cola Co., Atlanta, from account director on Pepsi-Cola at Clemenger/ BBDO, Sydney. He succeeds Neil Simpson, who left this summer to become global advertising director for Adidas.
Copyright November 1997, Crain Communications Inc.