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Prandium's Koo Koo Roo, Irvine, Calif., to Colby Effler & Partners, Santa Monica, for the chicken restaurant chain's $4 million to $5 million account, formerly in-house.

Rich Kronengold, 44, to chief marketing officer, BBDO, New York, a new position created to market the BBDO brand. Mr. Kronengold previously was exec VP of the New York office, overseeing the Visa and Texaco accounts.

Copyright May 2000, Crain Communications Inc.

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