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Fanton named CEO at Lowe Direct shop

Published on .

Lowe & Partners/SMS has named Lynn Fanton, 43, as CEO of Lowe Direct, from vice chairman of DraftDirect, Chicago. She succeeds J. Robert Lieber, 40, who is leaving the agency to launch his own direct marketing shop along with four other Lowe Direct alums, all of whom resigned on Oct. 14. The New York-based agency will be called Lieber, Levett, Koenig, Farese & Babcock..

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