Claiborne narrows $30M review to nine agencies
Liz Claiborne Inc. is said to have narrowed its $30 million account review to nine agencies including D'Arcy Masius Benton & Bowles and the Gotham Group. A new agency formed by former Ally & Gargano Chairman-CEO Bill Luceno in Norwalk, Conn., may also be in the review. The incumbent is Altschiller & Co. Separately, the company is said to be considering the sale of its Liz Claiborne Cosmetics division.