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FCB buys in Chile

Published on .

Foote, Cone & Belding Latin America, Miami, has purchased a 70% stake in Israel & De Bianchi, a $17 million, 46-person shop in Santiago, Chile. The agency will be renamed IDB/FCB S.A. Acquisition price was not disclosed. It formerly had been part of the Nazca/Saatchi & Saatchi Latin American network, and brings such clients as Cadbury Schweppes, Adidas, Parmalat and S.C. Johnson. Founding partners Alberto Israel and Paolo De Bianchi will remain.

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