×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

FCB mulls ideas for gun PSA

Published on .

Foote, Cone & Belding, New York, and its FCB Direct division are pondering creative ideas for an integrated public service campaign on safe storage of guns. The campaign, due early next year on behalf of the Advertising Council, the U.S. Department of Justice and the National Crime Prevention Council, will have a direct marketing focus and will include direct response TV, print, direct mail and Internet advertising.

Copyright June 1999, Crain Communications Inc.

In this article:
Most Popular