Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

FCB to resign Volvo in Germany

Published on .

FCB Wilkens, Hamburg, said it will resign the Volvo business in Germany, Austria and Switzerland by mid-2000 as a result of a conflict of interest following the merger of Foote, Cone & Belding's and Bozell's international networks. The German account alone was worth $28 million. Borsch Stengel Korner Bozell, Frankfurt, handles Daimler-Chrysler, including the Chrysler, Dodge, Jeep and Plymouth brands. Both agencies continue to act independently at present. Chrysler's German ad spending came to $25 million last year.

Copyright December 1999, Crain Communications Inc.

Most Popular
In this article: