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FCB WORLDWIDE MAKES EUROPEAN SHOP PURCHASES

Published on .

True North Communications' FCB Worldwide on March 15 purchased Italian direct and digital marketing shop Compagnia del Marketing Diretto, Milan. The 20-person agency will join FCBi, FCB's interactive arm. FCB also purchased a minority stake in 20-person Eastern European affiliate FCB Slovakia, Bratislava.

Copyright March 2001, Crain Communications Inc.

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