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Filkin gets new post at Nabisco Biscuit

Published on .

Donna Filkin, VP-marketing at LifeSavers Co., has been appointed to the new position of VP-marketing for new products and on-the-go at sibling Nabisco Biscuit Co. Among the new products she'll shepherd this fall: a 99¢ Big Bag line for brands such as Ritz Bits Sandwiches and Teddy Grahams testing in West Coast convenience stores; special Football Oreos featuring one of four local teams, among them the New York Jets and the Dallas Cowboys; new Mini Cheese Nips in stand-up resealable bags; and new holiday versions of Chips Ahoy! and Teddy Grahams.

Copyright September 1999, Crain Communications Inc.

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