Filling the Internet void

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Advertising Age's Agency of the Year for 2000, Goodby, Silverstein & Partners, suffered the dot-com implosion along with the other West Coast shops, seeing billings drop by 25% to close to 1999 levels of $590 million. This resulted in the San Francisco agency's first layoffs, about 60 employees. The most serious client departure: Sirius Satellite Radio.

But when things got tough, Co-Chairmen Jeff Goodby and Rich Silverstein personally stepped up, writing pitch copy and winning Goodyear Tire & Rubber Co. Other wins included Anheuser-Busch Cos.' Michelob and Adobe Systems.

Omnicom Group-owned Goodby Silverstein remained a class act on creative, with strong, new work for The Wall Street Journal and SBC Communications.

LOOKING AHEAD

Wieden & Kennedy and Fallon Worldwide veteran Jamie Barrett takes a shot at leading creative on some top Goodby Silverstein accounts this year, following an agency restructuring stalled when Paul Venables left to start his own shop. Meanwhile, some anchor accounts, such as Hewlett-Packard Co., are weathering storms of their own.

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