Four finalists named for anti-tobacco work

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The American Legacy Foundation, created by state attorneys general to run anti-tobacco ads nationally, chose four finalists from among the nine agencies that applied for what could be a $150 million to $225 million annual campaign. The finalists are: Arnold Communications, Boston, bidding with Crispin Porter & Bogusky, Miami; Kirshenbaum Bond & Partners, New York, with Asher & Partners, Los Angeles, and Western Initiative Media, West Hollywood, Calif.; Messner Vetere Berger McNamee Schmetterer/Euro RSCG, New York, with Smith & Harroff, Alexandria, Va.; and the Richards Group, Dallas, also bidding with Western Initiative Media.

Copyright August 1999, Crain Communications Inc.

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