Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Firestone exec testifies to Senate

Published on .

Bridgestone/Firestone, Nashville, is taking full responsibility for failures leading to the recall of 6.5 million Firestone brand tires, company Exec VP John Lampe said today in testimony before the U.S. Senate Commerce Committee. He said the marketer has narrowed the focus of investigation to a combination of design and process at its Decatur, Ill., plant for the 15-inch Wilderness AT model, but the matter still needs more investigation. Mr. Lampe said he supports the idea of government standards for tires that address the relationship between tire and vehicle.

Copyright September 2000, Crain Communications Inc.

Most Popular
In this article: