Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Fleet Bank execs open DM shop

Published on .

Three former Fleet Bank credit card division executives formed Group G Direct, Warminster, Pa., a new direct marketing agency that will specialize in database marketing programs for financial services, telecommunications and pharmaceuticals marketers. The three--Scott Sinkler, Geff Rapp and Greg Olenski--will be senior managing partners. Start-up clients include Chevy Chase Bank, Chevy Chase, Md.; Nextel Communications, McLean, Va.; and Advanta Mortgage, Horsham, Pa.

Copyright September 1998, Crain Communications Inc.

Most Popular
In this article: