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Fleet Bank execs open DM shop

Published on .

Three former Fleet Bank credit card division executives formed Group G Direct, Warminster, Pa., a new direct marketing agency that will specialize in database marketing programs for financial services, telecommunications and pharmaceuticals marketers. The three--Scott Sinkler, Geff Rapp and Greg Olenski--will be senior managing partners. Start-up clients include Chevy Chase Bank, Chevy Chase, Md.; Nextel Communications, McLean, Va.; and Advanta Mortgage, Horsham, Pa.

Copyright September 1998, Crain Communications Inc.

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