Flycast expands rich-media capabilities

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Flycast Communications Corp., a provider of Internet direct-response advertising solutions, said its Flycast Network and Flycast MediaNet now support both Macromedia Flash and Unicast's Superstitials, providing an expanded set of rich-media tools to maximize the effectiveness of Web ad campaigns. Currently, more than 60% of the sites in the Flycast Network support a wide array of rich-media formats.

Copyright October 1999, Crain Communications Inc.

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