Flywheel Media, formerly known as Thomson Target Media and Thomson Interactive Media, launched Body & More online to reach the health-conscious 25- to 54-year-old women's market. The online content is available free-of-charge to newspapers as locally branded online plug-ins for their Internet sites. The syndicated print version of Body & More already reaches more than 1.7 million households through Flywheel's
local media partners. Body & More focuses on healthy lifestyle solutions for managing fitness, nutrition, wellness, relationships and family goals. The content offering debuts with advertisers GreenAcre.com, Nutramax Laboratories and efit.com.
Copyright August 2000, Crain Communications Inc.