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FreeRide to offer co-branded Visa card

Published on .

FreeRide Media, New York, signed a deal with Visa USA and Union Federal Savings Bank to issue a co-branded credit card. With the FreeRide co-branded credit card, consumers can earn points both off- and online. Card holders earn one free point for every dollar purchase made with the card.

FreeRide is an online loyalty program that rewards its members with points redeemable for free gifts, Internet access and gift certificates if they visit a sponsor's Web site.

Copyright September 1998, Crain Communications Inc.

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