FreeShop.com, Seattle, will take an equity stake in emerging online companies by providing marketing and customer acquisition services through its new JumpStart initiative. Through the initiative, FreeShop will add content from partner sites on its network, including freeshop.com, freeshopcoupons.com, travel information site desteo.com, and publishing sites catalogsite.com and freeshopmagazines. com. The company, which offers a variety of free and promotional product offers through its sites, expects to announce its first partner later this week.
Copyright May 2000, Crain Communications Inc.