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Furby brood expands

Published on .

Just in time for back to school season, Hasbro's Tiger Electronics, Vernon Hills, Ill., today unveiled its latest Furby line extension--a sextuplet of Furby Babies. The petite, pastel, speaking toys were unveiled at a Toys "R" Us in New York, and will be rolled out to retailers over the next several weeks. They retail for $29.99. New York agency Posnick & Kolker created an ad and promotional campaign.

Copyright August 1999, Crain Communications Inc.

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