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Published on .

National Australia Bank emphasizes long-term financial goals in three new spots via George Patterson Bates, Melbourne. In "Restaurant," a father runs around his hectic restaurant trying to fill orders. After he drops some dishes with a crash, his pigtailed daughter comes into the kitchen and asks, "Are you OK, Daddy?" Suddenly the father remembers why he is working so hard. The copy that follows reads, "Never lose sight of the bigger picture. Never lose s ight of what you set out to achieve." The ad, which broke during the Olympics, was written by Peter Murphy and directed by Rey Carlson. Chris Dewey was the art director.
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