GALLERY

Published on .

Passers-by are in for a surprise as they encounter an outdoor board for AEG vacuum cleaners via HVR Advertising, Holland. To illustrate the suction power of the vacuum cleaner, it features a mannequin "grandmother" sucked onto the side of the board. The tagline translates as "The incredible suction power of the AEG Vampyr Rosso." The ad, which broke in August, was shot by Edo Kars.

Arjen de Jong was the copywriter and Marsel van Oosten the art director.

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