Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

GeoCities partners with StarPoint

Published on .

Online community developer GeoCities on Monday announced a deal with StarPoint Ad System to serve millions of personalized ads daily on the site, which has 700,000 "homesteaders" who create their own content. GeoCities, whose advertisers include American Honda Motor Co., AT&T Corp., L.L. Bean Inc. and others, will use StarPoint for ad targeting and reporting.

Copyright July 1997, Crain Communications Inc.

Most Popular
In this article: