Tesco.com, the chain's Internet unit, has committed around $18 million over three years in exchange for being the exclusive food retailer on the site.
Both companies will kick in $50 million for marketing and other expenses. Revenue from advertising and sponsorships will be split equally. The site is expected to launch by yearend.
The international move is a first for iVillage. Tesco.com offers books, CDs and baby products.
Copyright July 2000, Crain Communications Inc.